Rainbow Continuum Fall Drag Show Campaign

Rainbow Continuum is an LGBTQIA+ club that provides a safe and fun environment for those in the community at OSU. It also holds two special events, the fall and spring drag show.
My friends and I joined the club as officers in our third year at OSU right when the previous officers were graduating and therefore leaving the club. This meant we were left to figure out the drag show on our own. As the club president, event planner, and webmaster I was in charge of planning the event, finding performers, and advertising the show.
Through Instagram we advertised that we were looking for performers. This quickly filled up as around 30 people signed up within the first 24 hours.
We also advertised the show through social media, posting to Instagram, our Discord, and Facebook. In previous years the show had an audience of about 350 people. In fall of 2023, we saw closer to 750 people, almost filling the auditorium.
To promote the performers that we worked with I created a slideshow for intermission and during preshow. This highlighted each performer's drag names, pronouns, social media accounts, and a digital payment method for tips.